Image shows a dude falling asleep while waiting for a slow website to load

You have 3 seconds.

53% of users abandon a site if it doesn’t load within 3 seconds.

Image optimization: make the pages load fast

Website speed is crucial for providing an optimal user experience. One aspect that often gets overlooked is image optimization – a critical step in ensuring your website loads quickly and efficiently. At Devenia, we specialize in image optimization services to help you fix slow-loading websites and improve overall performance.

This guy is already gone. The loading of the page he waited for took longer than 3 seconds. Such a shame.

Why Image Optimization Matters:

  • 53% of users abandon a site if it doesn’t load within 3 seconds according to Google.
  • A 1-second delay in page loading can lead to a 7% reduction in conversions.
  • Images make up around 60% of the average website’s data volume, making them prime targets for optimization.

DIY Tips for Image Optimization:

If you’re looking to tackle image optimization yourself, here are some useful tips to get you started:

  1. Use the right file format: JPEGs are ideal for photographs, while PNGs work best for graphics and logos.
  2. Resize images before uploading: Avoid uploading large, high-resolution images that can slow down your site.
  3. Utilize image compression tools: Online tools like TinyPNG or Kraken.io or Recompressor.com (our favourite) can help you compress images without compromising quality.
  4. Leverage browser caching: By setting expiration dates on your images, browsers will cache them locally, reducing the need for repeated downloads.
  5. Consider using WebP and AVIF formats: These modern image formats offer superior compression and image quality, making them an excellent choice for optimizing website images.

Our Image Optimization Services:

At Devenia, our team of experts utilizes cutting-edge technologies and best practices to optimize your images for maximum performance. Our services include:

  1. Compressing images: We reduce image file sizes without compromising quality, ensuring fast load times without sacrificing visual appeal.
  2. Resizing images: We adapt images to the correct dimensions for each page element, eliminating unnecessary data and speeding up load times.
  3. Lazy loading: We implement lazy loading techniques that only load images when they’re needed, further reducing page load times.
  4. Using modern image formats (WebP & AVIF): We convert your images to these high-performance formats, which can reduce file sizes by up to 90% while maintaining quality.

We can help

Image optimization is a vital aspect of website performance that’s often overlooked. By implementing our image optimization services or following our DIY tips, you can significantly improve your website’s speed and user experience. At Devenia, we’re dedicated to helping you optimize your images and unlock their full potential. Contact us today to learn more about how we can help!