Devenia Learn / Dictionary
Website planning
Website planning is the work of deciding who the site is for, what it should achieve, what content it needs, and how the pages should connect before development starts.
Start with email. Share the page or your question, and we will answer clearly.
Plan the visitor’s route to a booking.
A bicycle repair shop needs to answer three questions: can you fix my bicycle, when can you take it, and how do I arrange the repair?
Plan the pages and booking steps around those questions. Gather the service details and photographs before deciding how much space each section needs.
A practical plan for a repair shop
1. Name the customer
For example: local cyclists who need a puncture repaired. List the questions they ask before visiting.
2. Choose the next action
Decide whether customers should book a slot, request a repair estimate, or call about urgent work.
3. Gather the information
List repairs offered, price guidance, opening hours, address, and photographs. Assign someone to supply each item.
4. Connect the pages
Sketch the route: service page, booking form, confirmation. Make directions and contact details easy to find.
5. Define the booking details
Decide which bicycle details you need, who receives the request, and how the customer learns whether it is accepted.
6. Test the plan with someone new
Give them a sample repair problem. Ask them to find the right service and explain what happens after booking.
7. Set the first release
Agree which pages and functions must work at launch. Give each remaining task a named owner and a date.
Common questions about website planning
Back to the dictionary.
What should a small website plan contain?
A page list, the main question each page answers, its next action, and any content still missing. Add the people responsible and the dates they can deliver it.
Who needs to help with the plan?
Include the person answering customers, the person delivering the service, and whoever will maintain the site. They can identify questions, limits, and updates that a designer may not know.
Do I need finished text before design starts?
You need enough real content to test the layout. A service name and an empty paragraph box cannot tell you whether prices, booking conditions, or practical details will fit.
How can I avoid unnecessary pages?
Give every proposed page a reader question and a useful next step. If two pages do the same job, consider combining them. If their audiences need different answers, keep them separate.
How do I know the plan is ready to build?
Ask someone unfamiliar with the business to follow a sample customer task through the planned pages. Resolve missing information and unclear steps, then confirm who will provide the remaining content.
Have a page plan you want to check?
Send the proposed pages, who the site should help, and the action visitors should complete. We can look for missing information and unnecessary steps.